What’s in a name? Apparently a lot if you are the UK cruise community website www.cruise.co.uk

This week, a new British record was set as cruise.co.uk paid $1 million (US dollars) for the plural version of the same domain name – www.cruises.co.uk

Seamus Conlon, managing director of the company, said that their purchase of the name is an indicator of how serious the company is about retaining its number one position in a fast-growing sector. He explained, “Cruises is consistently ranked first on Google, with ‘cruise‘ just behind. We wanted the top positions so that when internet users are searching for cruise deals, reviews or news, we are the first port of call.”

While the price paid sounds painfully large, the logic behind it makes perfect sense to me and our internet marketing specialists at Sell My Timeshare NOW. If you want to sell timeshare, you need to advertise your timeshare weeks on a website that consistently ranks at the top of the search results in Google and other popular search engines. You need Sell My Timeshare NOW.

Why?

Because if you can easily find Sell My Timeshare NOW’s website when you want to sell timeshare, then people who want to buy timeshare are finding the site just as easily and just as quickly.

A lot of people visiting our timeshare resales and timeshare rental advertising and marketing website means lots of potential buyers for your timeshare resale. Sell My Timeshare NOW is the number one best place to buy timeshare, sell timeshare or rent timeshare, and we didn’t have to spend a million dollars on a name, to get there.

Wonder what other domain names people are paying big bucks to own? Here are some of the biggies:

• www.beer.com sold for $7 million in 1999
• www.diamond.com sold for $7.5 million in 2006
• www.business.com sold for $7.5 million in 1999

The names auto.com, wine.com, and creditcards.com have all been sold at high prices, as have the domain names for a sex site and a pornography site, which commanded $12 million dollars and $9.5 million in recent years.