Baker & Hostetler Look at ARDA Timeshare Sales Performance Report

Hospitality Lawg, a timeshare and hospitality industry law-blog (i.e., “lawg”) from the industry legal experts at Baker & Hostetler LLP, published a summary last week of the newly released Fi­nan­cial Per­for­mance 2011: A Sur­vey of Time­share & Va­ca­tion Own­er­ship Com­pa­nies.

The financial performance report is developed annually by the ARDA In­ter­na­tional Foun­da­tion. This year, even though the news did not show an increase in sales, it did carry generally good news for the timeshare industry. Although net originated timeshare sales decreased by 2.4 percent between 2009 and 2010, this is a notable improvement compared with a decrease in timeshare sales of over 28 percent during the previous year.

David B. Waller, author of the blog post, is the senior hospitality lawyer in Baker Hostetler’s Denver office and works closely with many nationally known hospitality companies and independent developers. Waller noted, “Not sur­pris­ingly, com­pa­nies with points-based of­fer­ings ap­peared to lead the charge, in­creas­ing their share of sales to ex­ist­ing own­ers from 41 percent to 74 percent.”

You can read more of Waller’s assessment here: ARDA Releases Its 2011 Timeshare Financial Performance Report

The full report is also available for purchase on the ARDA website.