ARDA Timeshare Association and Europes RDO Announce New Alliance

Big news yesterday when the American Resort Development Association (ARDA) and the Resort Development Organisation (RDO) announced their new marketing alliance.

Under this new cooperative working alliance, ARDA and RDO will share industry information and will work collectively on issues of common concern for the purpose of advancing the growth of the timeshare industry worldwide, the interests of each of two group’s members and the consumer who are served by the groups.

Howard Nusbaum, president and CEO of ARDA, explains, “Establishing a better exchange of information with RDO will bring value to our members who have resorts around the world and to owners who are increasingly looking to destinations abroad for their timeshare vacations,”

Richard McIntosh, chairman of RDO, says, “The underlying basis for the working relationship between RDO and ARDA is to establish in the eyes of our respective memberships, a stronger partnership between the two organizations, whilst both retain their full autonomy and financial independence.”

ARDA and RDO Will Share with Relevant and Useful Information

As a result of the agreement, ARDA and RDO will:

Explore opportunities for both organizations to share industry information with its respective developer communities and prospective travelers.

Cooperatively identify opportunities at both organizations’ upcoming international-themed conventions—ARDA World and RDO 3—to reach new members and address relevant topics.

Jointly approach jurisdictions that do not yet have timeshare legislation or an effective trade association, and joint marketing opportunities.

To learn more about ARDA, visit www. and to find out more about the RDO, visit