Opening Keynote Speaker for ARDA World Timeshare Conference is Loyalty Expert Frederick Reichheld

The opening keynote speaker for this year’s ARDA World 2012 timeshare industry conference will be noted loyalty expert and the creator of the “Net Promoter Score,” Frederick Reichheld.

Reichheld is the founder of Bain & Company’s loyalty practice, is a Bain Fellow, and is responsible for helping companies achieve enhanced results by strengthening customer and employee loyalty. He is the creator of the Net Promoter system of management.

Reichheld has authored numerous bestselling books, including: The Loyalty Effect: The Hidden Force Behind Growth, Profits, and Lasting Value (HBSP 1996); Loyalty Rules! How Today’s Leaders Build Lasting Relationships (HBSP 2001), and The Ultimate Question: Driving Good Profits and True Growth (HBSP, 2006).

His newest book, The Ultimate Question 2.0: How Net Promoter Companies Thrive in a Customer Driven World (HBR Press-Sept. 2011), looks at how businesses practicing the Net Promoter System (NPS) have used Reichheld’s principles to generate exceptional results. Included among those noteworthy companies are: American Express, Apple Retail, Philips, Schwab, Allianz, and Intuit.

ARDA Timeshare Conference

The keynote address of Frederick Reichheld will be only one of many highlights of this year’s ARDA The World 2012 Conference, scheduled for April 1-5, 2012, at The Venetian Resort Hotel & Casino in Las Vegas, Nevada.

Follow this link to register for the ARDA The World 2012 timeshare conference. And be sure to play the video to learn more about the wisdom and insights of Frederick Reichheld.