Bluegreen Vacations Showcases New Property, The Marquee
Thursday, May 23, 2019
Bluegreen Vacations showcased their newest property, located in New Orleans, Louisiana, The Marquee. With this new resort, Bluegreen Vacations was able to utilize new innovative features including immersive guest experiences using augmented reality moments. This is the first of its kind for the timeshare industry.
The Marquee was inspired by the rich traditions and theater of New Orleans and is set to open its doors on June 15, 2019.
The new New Orleans resort is located in the heart of the theater district with 17 stories overlooking the Crescent City. The Marquee offers stunning, innovative decor and more than 90 spacious villas with one-, two-, and three-bedroom layouts.
Upon arrival, guests will be able to download the Bluegreen Vacations mobile app and point their phones or tablets at elements in the villas triggering A/R characters to come to life and tell stories about New Orleans. Guests names are also displayed as featured characters on the storytelling script written on the walls of the lobby.
Shawn B. Pearson, President and CEO of Bluegreen Vacations commented:
“The Marquee is truly a testament to Bluegreen’s commitment to pushing the envelope and reinventing the timeshare experience through innovative concepts. We set out to provide our owners and guests with a one-of-a-kind stay that fully immerses them in New Orleans’ history and makes them the center of the experience by incorporating unique virtual and augmented reality and design elements. The Marquee is like no other in the marketplace, and we’re excited that our owners and guests will soon get to start making unforgettable memories at this remarkable property.”
The director of planning and design, Timothy Schwering, led the guest experience collaboration between New Orleans-based architecture practice SCNZ, interior designer Van Dresser, general contractor Woodward Construction and A/V Design + Integration firm Electrosonic, with creative consultants Hotopp.
Learn more about Bluegreen Vacations and their other innovative guest properties by visiting their official website.
