Hilton Grand Vacations Set to Become New Brand for PH Towers Westgate at Planet Hollywood

Once intended to be Westgate Resorts timeshare’s most extravagant venue, PH Towers Westgate at Planet Hollywood is now under the controlling interest of Resort Finance America LLC.

The 1201 timeshare-unit property opened in late 2009, at what was perhaps the timeshare industry’s most uncertain point in the current US economic recession/depression.

Westgate Resorts CEO David Siegel has reiterated in recent days the same message he has delivered throughout the past two years, that the recession has hurt his timeshare company because banks have been so reluctant to loan money.

Changes Planned for this Las Vegas Timeshare Resort

Resort Finance America has set Hilton Grand Vacations (Hilton Timeshare) to become the new brand for the PH Towers Westgate at Planet Hollywood. Lantern Asset Management of Dallas will provide management services while Hilton timeshare will provide the timeshare sales and marketing services.

Rebranding of this Las Vegas timeshare as a Hilton timeshare, means Hilton Grand Vacations will now have four Las Vegas timeshare resorts, including the:

Hilton Grand Vacations at the Flamingo

Hilton Grand Vacations Las Vegas Hilton

Hilton Grand Vacations Las Vegas Strip

Be sure to read The Timeshare Authority blog on Monday, November 28, 2011, when we will look at the changing dynamic at Westgate Resorts.