Why You Can’t Afford to Not Take a Vacation

Why You Can’t Afford to Not Take a Vacation

Recently, Nielsen Research conducted a new study to measure how vacations can affect a person’s happiness. The study shows that 76% of people who take at least one vacation per year live happier, more satisfying lives. Regular vacationers reported that they are more content with their jobs, their health, their relationships, and themselves as a whole.

While other studies have shown us similar results, people are still not using their vacation days. Why? In a recent press release, Diamond Resorts International® speculates that perhaps the general public feels that vacations are too expensive. [Read more…]

Brian Gay Invitational

Diamond Resorts Brian Gay Invitational Raises $805,000

Diamond Resorts International announced that its second annual Brian Gay Invitational raised a grand total of $805,000. Proceeds from the invitational will go to the Walt Disney Pavilion at Florida Hospital for Children (FHFC).

Since the inaugural tournament in 2013, Diamond Resorts International® has raised over $1.2 million to benefit the FHFC. This year’s philanthropy was held on December 12–14, 2014 at the Mystic Dunes Resort & Golf Club in Celebration, Florida. Our parent company, Vacation Innovations, supported the tournament through our rental brand, ResortRentals.com. As a major sponsor, ResortRentals.com also participated in the amateaur/celebrity golf tournament. [Read more…]

Brian Gay Invitational

2nd Annual Brian Gay Invitational Announced by Diamond Resorts International®

Diamond Resorts International® has announced plans to bring back the Brian Gay Invitational in 2014.

This year’s tournament will be held at the Diamond Resorts International® Mystic Dunes Resort & Golf Club from December 12th through the 14th. The event will benefit the Florida Hospital for Children and includes a golf tournament, concert, and a theme park adventure for families.

Over 30 celebrities and athletes will join a select group of Diamond Resorts’ business partners to raise money throughout the tournament. On Saturday, the event will feature a celebrity/amateur tournament where each amateur group will have the option to add a celebrity to their team for a foursome. This year’s invitational will feature hall of fame athletes such as Richard Dent, George Gervin, Gaylord Perry, Reggie Jackson, and Mike Euzione.

During the tournament, families of the participants are invited to visit the Orlando’s theme parks for a chance to see what it’s like to “Stay Vacationed,” Diamond’s trademark slogan.

Executive VP chief sales and marketing officer, Michael Flaskey said, “Being able to offer two world-class golf competitions, on such a beautiful and challenging course as Mystic Dunes Golf Course and bringing together such accomplished athletes and musicians for a fantastic weekend among family and friends allows Diamond Resorts to make a real difference in the lives of children. It is our honor to help raise funds for such a worthy cause. Thanks to the generosity of our participants and sponsors, we hope to build on last year’s success.”

After the awards ceremony for the amateur/celebrity tournament on December 13th, guests will be treated to a private concert. This year’s private concert will feature country music star Chris Young. Young was nominated for a Grammy for his latest album “A.M.” and recently selected as “Country Music’s Sexiest Man” by Country Weekly.

Sunday will feature the leading event, the Diamond Resorts Celebrity Invitational. On this day, celebrities will play against current PGA Tour players, including Brian Gay.

Last year’s tournament was a huge success and raised over $410,000 for the Florida Hospital for Children. In just a few weeks, we will see how much they can raise in 2014. To learn more about the Brian Gay Invitational, visit the event tumblr page at BrianGayInvitational.tumblr.com.

Diamond Resorts International Sponsors PGA Tour Professional John Cook

Diamond Resorts International Sponsors PGA Tour Professional John Cook

The vacation ownership brand Diamond Resorts International has offered to sponsor PGA professional golfer John Cook. When he’s not on the golf course, Cook will make appearances at Diamond’s golf clinics and “Events of a Lifetime”.

John Cook has had a very successful career since he joined the PGA Tour in 1980. He won his first event on the PGA only one year later, at the 1981 Bing Crosby National Pro-Am in California. However Cook’s career really took off about a decade later. In 1992 he won comeback player of the year. During his time with the PGA tour, Cook won 11 more PGA Tour events. He won his final victory in 2001 at the age of 43.

In 2007, he joined the Champions Tour and celebrated his first victory at the AT&T Championship in San Antonio. In 2008, Cook claimed victory once more. Presently, Cook is traveling the Champions Tour Circuit.

John Cook shared, “I am very excited to join with Diamond Resorts and represent their brand. I look forward to hosting Diamond owners at the company’s cutting-edge Events of a Lifetime. I am also honored to meet and work with the talented team members within the company who continually strive to deliver the best in the hospitality industry.”

Cooks joins an impressive roster of professional golfers sponsored by Diamond Resorts International. Currently, Diamond also sponsors PGA Tour professional Brian Gay and the Brian Gay Invitational. Last year Diamond also sponsored baseball legends Reggie Jackson and Gaylord Perry at this event.

Executive VP and Chief Sales and Marketing Officer, Michael Flaskey shared,

“John Cook is an extremely talented TV personality and professional golfer who exhibits the same commitment to excellence that we strive for every day at Diamond Resorts International®, and we are proud to establish this alliance with him. At Diamond, we make it a priority to continually provide Events of a Lifetime to our valued members and owners; this newest relationship, along with all of our Diamond ambassadors, will only serve to further enhance our members’ and owners’ vacation experiences, and will help us execute our commitment to Vacations of a Lifetime.”

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