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How Do We Market to Timeshare Resale Buyers?

How Do We Market to Timeshare Resale Buyers?

At Sell My Timeshare NOW, we market to timeshare resale buyers…the right way.

How can I say this with such certainty? Because both our own research and a third party website traffic tracking system verifies that 80 percent of the people that come to our website, www.sellmytimesharenow.com, are prospective timeshare buyers and renters.

When you advertise your timeshare resale or timeshare rental through Sell My Timeshare NOW, you are putting it in front of a widespread and highly interested marketplace of people who have already decided that buying timeshare or renting timeshare is right for them.

Yes, we want to help you sell your timeshare resale, or rent it as a timeshare rental. We are honored to have your business, and we work hard at Sell My Timeshare NOW LLC, to give you the best service possible with personalized attention to all the details that make your timeshare sales transaction unique. But we also recognize the importance of the timeshare buyer and the timeshare renter. Attracting and maintaining a steady influx of interested timeshare buyers and renters is one of the most meaningful things we can do to benefit timeshare sellers and timeshare owners who want to use their property as a timeshare rental.

Your Best Choice for Timeshare Resales and Timeshare Rentals

Let’s face it, you can advertise your timeshare resale on any timeshare resales website, but unless that timeshare sales website can promise you an incredible amount of traffic and that the traffic will genuinely be interested in buying or renting timeshare, then your timeshare may never move at all. Sell My Timeshare NOW uses the best and most effective strategies in internet marketing today, translating to maximum exposure.

Here’s what you want to do: Contact Sell My Timeshare NOW at 877-815-4227. Ask us to prove to you just how much website traffic we receive. Then move forward, advertising your timeshare resale on www.sellmytimesharenow.com. You will have full confidence that your timeshare is highly visible on the World Wide Web, to a market that specifically targets timeshare buyers and renters.

This short video (also found on YouTube) tells you more about how Sell My Timeshare NOW will market your timeshare resale or timeshare rental in the most effective way possible.

Westin Mission Hills Resort & Villas Timeshare is a HOT 100 Timeshare Property

Westin Mission Hills Resort & Villas Timeshare is a HOT 100 Timeshare Property

How about spending your days golfing, swimming, or just relaxing in sunny, southern California and your nights curled up in a Westin Heavenly Bed®? This could be your next vacation if you buy or rent Starwood timeshare at the Westin Mission Hills Resort & Villas.

Located in Rancho Mirage, this California timeshare includes 360 beautifully landscaped acres complete with bubbling streams, terraced fountains, and two championship golf courses. As Sell My Timeshare NOW’s HOT 100 List timeshare resort number 60, the Westin Mission Hills Resort & Villas is a desert oasis, a retreat where you can rest and recoup from the pressures and demands of daily life.

Westin Mission Hills Resort & Villas Timeshare, a Luxurious Choice

Vacation at the Westin Mission Hills Resort & Villas Timeshare

In your Westin Mission Hills Resort & Villas timeshare, you will enjoy a fully equipped kitchen, washer and dryer, color televisions in bedrooms and the living room, Bose stereo system, and a DVD player in the living room. Living room areas feature a queen-size sleeper sofa, along with fireplaces in the living area and the bedroom of many villas. The Westin Mission Hills Resort and Villas timeshare is a luxurious resort for pampering yourself and enjoying some much needed quiet time with family or friends.

But when you have the urge to explore, there are so many nearby attractions to help you fill your vacation days. Enjoy the Children’s Discovery Museum of the Desert, the El Paseo Shopping District, the Palm Springs Air Museum, Knott’s Oasis Water Park, Indian Canyons, and Joshua Tree National Park to name only a few of the nearby points of interest.

Westin Mission Hills Resort & Villas Timeshare and More

Sell My Timeshare NOW has outstanding opportunities for you to buy timeshare or rent timeshare at the Westin Mission Hills Resort & Villas timeshare. And if you enjoy the indulgence of the signature Westin bed, Westin bath, and Westin WORKOUT exercise rooms, you may also be interested in these other Westin timeshare resorts, which offer some or all of these amenities.

Timeshares: Odd Duck or Golden Goose?

Timeshares: Odd Duck or Golden Goose?

Timeshares Daily carried an article earlier this week titled, “Real Estate Industry’s Odd Duck is a Golden Goose Called Timeshare Resales.” The article looked at a recent The Today Show segment with Natalie Morales and real estate expert Barbara Corcoran, as well as included an interview with us, here at Sell My Timeshare NOW.

Corcoran is a knowledgeable resource for information on real estate, having turned a $1000 loan from a friend into the real estate industry powerhouse, known as the Corcoran Group. In 1971, Corcoran sold her company for $70 million. The article notes that Corcoran refers to timeshares as, “…the odd duck of the real estate business.” But as the author points out, “…she wasn’t calling them an ugly duckling; Corcoran was simply pointing out that in the world of real estate, timeshares are different.

Timeshare Sales are Different than Other Types of Real Estate Transactions

Sell My Timeshare NOW elaborated on Corcoran’s point, explaining that timeshare sales are unique in the real estate industry. Here’s an example to further explain what I was referring to in the Timeshares Daily article: imagine trying to sell your home by luring prospective buyers with promises of discounted vacations, tickets to theme parks and free dinners. If you did pass out these freebies to everyone who toured your home, you’d have a substantial out-of-pocket expenditure and you’d be looking to recoup this cost by marking-up the asking price of your home. The person who ultimately bought your home would bear the costs of all the free giveaways you handed out in hopes of attracting that one person who was ready to buy. And as odd as this sounds in terms of residential real estate, this is exactly how timeshare developers sell timeshare.

The person who buys timeshare new from the developer pays to cover the developer’s upfront marketing costs. But when timeshares reach the resale market, the playing field gets level. Timeshare owners looking to resell their vacation ownership property aren’t trying to make back what they initially spent to buy the timeshare; they are simply trying to sell timeshare at the price the resale market will bear.

When you read the Timeshares Daily article, you’ll see that on the subject of selling timeshare, Corcoran’s advice from a real estate perspective is for timeshare owners to use an online timeshare resales company. You will also see that it is exactly the same advice I gave in the article.

Timeshare resales sell at market value – the price the buying market is willing to pay for the product. But pricing your timeshare resale at fair market value is only half of what it takes to sell your timeshare. You must also get your timeshare resale advertised in front of as many prospective timeshare buyers as possible.

… And that, of course, is where Sell My Timeshare NOW comes in.

To watch the full clip from The Today Show interview, click here to play the video.

ARDA Regional Timeshare Meeting in the Colorado Rockies

ARDA Regional Timeshare Meeting in the Colorado Rockies

I just spent a couple of outstanding days in Breckenridge, Colorado, at the ARDA (American Resort Development Association) Rockies Regional Meeting. The meeting was excellent in several ways, the first being the location. The Beaver Run Resort & Conference Center that hosted the event is a classic Colorado condo-hotel ski resort with ski-in/ski-out access condos.

Breckenridge, Colorado is a favorite destination for timeshare owners and ski vacations

And of course, there is nothing any better than the chance to spend a few days in the mountains of Colorado. The skies were incredibly blue and the air had that crisp edge of freshness. Sell My Timeshare NOW was proud to be a Gold Sponsor of this very informative meeting, one of a series of ARDA regional meetings in which we have participated as a Gold Sponsor.

If you are not familiar with ARDA, they are the Washington D.C. based professional association that represents the vacation ownership and resort development industries. In 2009, ARDA celebrates 40 years of service to timeshare owners and the timeshare industry. Their membership is nearly 1,000 strong including privately held companies, publicly traded companies, and international corporations involved in the vacation ownership industry. ARDA’s membership also includes resort management companies, timeshare owner associations (HOAs), and owners through the ARDA Resort Owners Coalition (ARDA-ROC).

The Changing Face of Timeshare Ownership

ARDA Regional Meetings are an important time of learning, exchanging ideas, networking, problem solving, and generally getting things done. One of many topics that was addressed was a very interesting trend in timeshare ownership demographics.

ARDA Rockies Regional Meeting 2008 in beautiful Breckenridge.

Many people think of timeshare owners as typically falling into the Baby Boomer generation, and in many ways that is still true, although the profile of the new timeshare buyer and timeshare resale buyer includes more and more young couples and individuals all the time. However, there is also another way younger couples are becoming timeshare owners these days and that is through passing down deeded timeshare ownership within families.

This makes for an interesting new dynamic in timeshare ownership and ARDA, as well as the timeshare industry as a whole, is on top of it. Today’s timeshare owner may be a Boomer, a Gen X, Gen Y, Millennium, or Gen Me, meaning that vacation ownership resorts are learning to respond to a variety of generational and cultural issues. It also means that it is an interesting and exciting time to become a timeshare owner.


Be sure you visit The Timeshare Authority next week, when I will be sharing updates about ARDA’s new website www.vacationbetter.org