What Do Timeshare Owners Really Want?

What Do Timeshare Owners Really Want?

Yesterday we told you about data compiled by Ypartnership/Yankelovich, Inc. 2008 National Leisure Travel MONITOR (sm) for Interval International. The research was released in a report titled, “Future Timeshare Buyers: 2008 Market Profile” and was presented last week at the 10th Annual Vacation Ownership Investment Conference recently held in Orlando, Florida.

According to the findings of this study, timeshare owners and timeshare buyers want new and different experiences. Peter C. Yesawich, co-author of the annual survey with Yankelovich, Inc, and chairman and chief executive officer of Ypartnership was quoted by Hotels Magazine as describing people interested in buying timeshare as those who want to “live life to the fullest.”

Yesawich sees timeshare buyers as desiring, “personalization and customization … more brands, more types of products, and more consumer choices overall so they can select what best fits their needs.”

Hotels Magazine describes prospective timeshare owners as, “individuals chasing originality, expressed by their pursuit of new experiences. They prefer traveling to places that are more than just entertainment, where they can also get a sense of participation, and spending their money on life-enriching experiences.”

Clearly fifty really is the new thirty. But are timeshare resorts and timeshare developers prepared to keep up with the changing demands of consumers, especially in these days of tight credit and decreased spending?

Timeshare Developers and the Vacation Ownership Industry are Ready

Howard A. Bendell, director of market research and analysis for Interval International, sees the findings of the report as being very important to the timeshare industry and timeshare developers. Bendell says, “timeshare developers are in the perfect position to offer these consumers exactly what they want: personalization, customization, and originality – in the form of vacation experiences that are tailor-made for the individual every year.”

Clearly if you are buying timeshare, viewing you expenditure as one that has value to you over a lifetime, you are concerned that your vacation needs and interests will no doubt change in upcoming years. As Bendell observes, “… families can create a different experience each year through a myriad of resort offerings and by using the ability to exchange their resort time.”

The study also backs up a finding that has been evidenced in the past: timeshare buyers are willing to pay more – as much as 20 percent more – to get what they really want. Buying timeshare that offers products and services customized to your specifications is what Bendell describes as a good value proposition.

With the economy rocking and reeling these days, and even timeshare developers and big hoteliers feeling the effects, it is good to know that overall there is a bright outlook for the industry. According to facts presented by Hotels Magazine, there are now more people in the US who want to buy timeshare than who already own it. This translates to a potential to at least double the number of timeshare owners in the future, if timeshare developers listen to the market and are ready to respond to the call.

To learn more about the timeshare and vacation ownership report, read yesterday’s post on The Timeshare Authority:

Timeshare Owners Boring? Not a Chance; They’re Thrill Seekers

Timeshare Owners Boring? Not a Chance; They’re Thrill Seekers

Hotels Magazine just published a very interesting article based on a newly release report titled, “Future Timeshare Buyers: 2008 Market Profile“, which includes data collected for the Ypartnership/Yankelovich, Inc. 2008 National Leisure Travel MONITOR (sm).

For so many years, we have been told that the average timeshare buyer is a middle age, middle to upper income, and middle-of-the-road type individual buying timeshare for vacation security. But this study, developed exclusively for Interval International, paints a very different picture of today’s timeshare owner and timeshare buyer.

The study collected data during January and February of 2008, and included a sampling of the population of US adults who are active (current) leisure travelers. All of those participating in the timeshare profile study had taken at least one trip of 75 miles or more from their home that required overnight accommodations, for the purpose of vacation or leisure.

Much to the surprise of even seasoned experts in the timeshare resort industry, the people who expressed an interest in buying timeshare were not your security seeking, ‘take me to the same place every year,’ types. Instead, they show a, “greater zest for life, are more interested in trying new things, and taking risks.”

“What’s perhaps most interesting,” said Howard A. Bendell, director of market research and analysis for Interval International, “is that while the demography of potential timeshare buyers is largely reflective of Boomers, the psychographics are more akin to attributes more often related to Generations X and Y.”

You Already Knew This about Buying Timeshare

If you are a timeshare owner who falls into the Baby Boomer profile, you know that the label, ‘boring’ does not fit you. You didn’t buy timeshare because you wanted to experience the ‘same ole thing’ every year; you are likely to have bought it because your life is so busy and so full that you recognize timeshare as a way to ensure your vacation, even during your busiest times. According to Hotels.com, “This group can also be characterized as individuals chasing originality, expressed by their pursuit of new experiences. They prefer traveling to places that are more than just entertainment, where they can also get a sense of participation, and spending their money on life-enriching experiences.”

So all you Boomers, who have shied away from buying timeshare because you feared it was too staid, and just not cool enough for you, there is no reason to hold back any longer. The research is in, and it says that timeshare owners are not sitting back in a rocking chair, but are instead vital, proactive people, who are serious about living their life to the fullest.

Check in on The Timeshare Authority Blog tomorrow, for more facts from the “Future Timeshare Buyers: 2008 Market Profile”.

Timeshare Vacation at Williamsburg Plantation Timeshare Resales

Timeshare Vacation at Williamsburg Plantation Timeshare Resales

It’s back to the Sell My Timeshare NOW HOT 100 List today with a look at the timeshare resort that ranks number 70 for the most offers made to buy or rent. With autumn approaching, now is a great time to plan a trip to Williamsburg, Virginia and vacation in a Williamsburg Plantation timeshare resale or Williamsburg Plantation timeshare rental.

You can see the fall leaves in the countryside along the way, get in touch with our nation’s history, ride the thrill rides at Busch Gardens, or just relax in the comforts of the Interval International ranked 5 star, Williamsburg Plantation timeshare resort.

Williamsburg Plantation Timeshare is a Great Family Vacation Destination

Make American History more than a subject in a textbook for your children this school year. Let them walk the battlefields of Yorktown, explore replica battleships of the Godspeed, Susan Constant, and Discovery, or enjoy a taste of the past with period-authentic meals at the King’s Arms Tavern and Christina Campbell’s restaurants.

Fall is the perfect time for a timeshare resale vacation at Williamsburg Plantation timeshare.

Williamsburg Plantation timeshare resales and Williamsburg Plantation timeshare rentals offer spacious 2 bedroom timeshare units (to sleep six people) and 4 bedroom timeshare units (to sleep up to 12 people). Each timeshare has a DVD and a VCR player, at least one television, and good selection of cable channels, including HBO and the Disney Channel. Units include either a full or partial kitchen, access to a washer and dryer, and many have jetted bathtubs.

But perhaps the best thing about timeshares at the Williamsburg Plantation is the opportunity to rent or buy timeshare resales there. Sell My Timeshare NOW has over 200 Williamsburg Plantation timeshare units in inventory right now. You can easily shop for the size and the week that suits your vacation needs best, or buy a floating week that allows you even more flexibility in vacation planning.

There’s a reason that Williamsburg Plantation timeshares rank highly among the resorts receiving offers to buy or rent timeshare at Sell My Timeshare NOW, and that reason is very simply, that this resort is a highly desirable, drive-to destination for many vacationers, who like to combine family fun with spacious accommodations.

Liki Tiki Village Timeshare Resort on HOT 100 List

Liki Tiki Village Timeshare Resort on HOT 100 List

Timeshare resales at the Liki Tiki Resort.

The Liki Tiki Village timeshare resort is a classic Central Florida timeshare. Located just south of Orlando, in the family vacation hot spot of Kissimmee, this resort is rated 5 stars by Interval International. And while Liki Tiki Village timeshare is a hot spot on the SellMyTimeshareNOW.com HOT 100 List, (ranking number 80) timeshare owners and timeshare renters who vacation there have plenty of opportunities to cool off at the resort’s many water features.

On-site, you can enjoy two pools (heated during fall and winter), two whirlpools, a children’s pool, paddleboats, and a freshwater lake. Liki Tiki Lagoon Water Adventure includes, a 220,000-gallon water park, five waterslides, a wave pool, a waterfall, an erupting “volcano,” spouting tiki heads, an octopus swing, interactive spray jets, dancing fountains, a toddlers’ area and Shipwreck Sally’s Bar and Grill.

When you are ready to dry off, try the two lighted tennis courts, game room, a sand volleyball court, or picnic areas. The Liki Tiki timeshare resort is a 64-acre, gated property, and offers two styles of accommodations. There are 2-bedroom and 2-bath townhouse timeshare villas, and there are 1, 2, and 3-bedroom high rise timeshare condos, all with a living room, dining area, full kitchen, and washer and dryer.

Who Should Buy Liki Tiki Village Timeshare Resales…

The Liki Tiki timeshare resort may not be the place to vacation if you are looking to relax in-season at a quiet, secluded retreat. But if you are looking for comfortable accommodations with lots of amenities to entertain the children, and plenty of water activities to help everyone in the family keep cool, then the Liki Tiki timeshare is a great destination. You will find restaurants of all types conveniently near the resort, as well as a restaurant, grill, and snack areas on property.

Liki Tiki timeshares and timeshare resales also put you close to all the entertainment areas in Central Florida. The resort is within 7 miles of the Walt Disney World® Resort, and is a short drive to SeaWorld, Wet ‘n Wild, Gatorland, Pirates Dinner Theater, Universal Orlando, and dozens of other places to entertain the kid in all of us.

To learn more about the opportunities in Liki Tiki timeshare resales and timeshare rentals, visit SellMyTimeshareNOW.com