Thursday, November 1, 2007
According to ARDA, the American Resort Development Association, diverse segments of the population own timeshares, but currently the majority of timeshare units are owned by baby boomers and empty nesters. Howard Nausbaum, ARDA president, says, “Baby Boomers like the value proposition and agility of ‘sharing’ resources such as vacation condos and homes.”
I’ve pointed out to you before that people born between 1946 and 1964—the boomers—are the fastest growing demographic in our society, so it stands to reason that they will represent the largest group of Americans who buy timeshare or rent timeshare for their vacations. They also, as a group enjoy the highest income earning levels with many of them having not yet even reached their earning potential. In the book Boom, (by Mary Brown and Carol Orsborn) a source you have seen me quote before, boomers are benefiting from inheritances left them by their parents and in-laws, adding to their resources of expendable income.
But boomers are not the only ones who rent timeshare or buy timeshare. And a closer look at Interval International’s most recent profile of timeshare buyers bears this out.
Profile of Vacationers Who Buy Timeshare
Research done by the timeshare exchange company, Interval International, (as reported in Hotel Interactive) revealed that, “leisure travelers interested in vacation ownership have a strong commitment to their values, personal needs, and lifestyles.”
The study goes on to identify that 36 percent of the people who buy timeshare are between the ages of 42 and 60. But here’s where I think, the research gets particularly interesting; 33 percent of the people who buy timeshare are between the ages of 28 and 41, with another 12 percent being under the age of 27.
The math’s not difficult here. People over the age of 42, do in fact, make up the largest percentage of timeshare owners, but it has clearly become a pretty tight race. People between the ages of 21 and 41 are purchasing an amazing 45 percent of all timeshares!
Proof once again, that timeshare ownership today is no longer a concept struggling to define itself and find ways to create flexibility and options. Nowadays, if you want to buy timeshare, your choices are flexible and packed with enough options to suit almost everyone’s vacation style and budget, especially when you look at the opportunities to buy timeshare on the resale market.
Timeshare Resale and By-Owner Timeshare
Timeshare resales and by-owner timeshare have taken down the price barriers and made timeshare ownership available to an enormous segment of the population. People who want to sell timeshare have often used and enjoyed their vacation ownership for many years; when they sell, they may be ready to simply relieve themselves of the commitments of timeshare ownership and move on to something else in their lives. Lifestyle changes, job transfers, health issues, marriages, divorces, and income changes are all reasons that some timeshare owners are willing to resell timeshare at very competitive prices. And if you’ve never looked at just how competitive the prices for timeshare resale and timeshare rental can be, I can think of no better place for you to start looking than at Sell My Timeshare NOW.